Just You - Various
Ready for your next adventure? – Direct Mail
Built around the idea of making solo travel feel exciting, accessible and full of possibility, the campaign invited customers to imagine their next adventure with Just You.
A flexible destination-led creative approach gave each region its own personality while retaining a distinctive Just You look and feel. From USA and Asia to Italy, the campaign was developed across direct mail, brochures, email, social, digital, PR, press advertising and trade activity.
Design, Copy, Creative Direction
Inspirations – Customer magazine
As part of the Just You rebrand, we created Inspirations, a quarterly magazine designed to inspire and engage the solo travel community. The magazine combined destination features, expert insights, and authentic customer stories to showcase the brand’s authority and passion for travel. Distributed to Just You’s customer database, it became a key loyalty and acquisition tool, deepening relationships with existing customers while inspiring future bookings.
Design, Copy, Creative Direction
